PUSH Mind and Body

{PUSH Mind and Body}{20-22 Wenlock Road}{London}{N1 7GU}{United Kingdom}{01189 704961}
20-22 Wenlock Road London
Phone: 01189 704961

The PUSH Team


After 16 long years, entrenched in the world of media, Cate decided to kick off her Louboutins for a pair of (much more comfy) Nike Airs and turn her back on the world of content production, impressions and AB deadlines and instead dedicate herself to headspace, clean eating and the occasional squat thrust.

She created PUSH because she knew it was exactly the thing which she needed to help improved her busy, chaotic world but there was nothing like it out there and she wants to share it with every other busy, stressed-out person out there. Cate has transferred all the skills that she ever learnt in media to delivering PUSH: Creativity, leadership, problem-solving, organisation and project management to name but a few. However, most of all she believes in the power of communication, authenticity and that being kind goes a very long way.

Executive Coach

Shereen is a transformational Executive Business & Life Coach, with a successful and proven track record. She has worked with many people, from different backgrounds and professions over the course of her career. She provides Life Coaching, Executive and Business Coaching across a range of topics.

With a background in advertising and media, she channels her experience of working in a busy and creative environment, encouraging her clients to use creative thinking to resolve their problems and build on their strengths, so they can leap forward in their careers and lives.

Shereen is professionally trained, holding a Post Graduate Certificate in Executive & Business Coaching, accredited by the European Mentoring and Coaching Council at Senior Practitioner Level from PB Coaching, a highly regarded program validated by Leeds University.

She truly believe that coaching is one of the most rewarding jobs out there, meeting amazing people on a daily basis, she takes great inspiration and pleasure from being able to help you on your journey to fulfilment. Or, as Shereen herself so beautifully puts it: "My purpose as a coach is to help people unlock their ability to shine, deliver better performance and have more fulfilling and meaningful lives."

Jo Daly
Executive Coach

Following a 7-year career in media, culminating in Head of Agency Sales for Virgin Media, Jo decided to retrain in Coaching. Jo was invited to join Pressure Point Coaching where she then worked in-house with the UK’s largest media agency, Mediacom, to improve the performance of their entire team from middle-management to C-Suite.

Having excelled in the position for two years, it was during this time that Jo was asked to write a training programme for a little-known music service, Spotify.

What started as a one-off training program for the UK escalated into a global programme, due to the impact and success of her work. Jo was quickly promoted to the Global Head of Sales Enablement and was responsible for the curriculum and delivery of training programs within the global sales and marketing function for the whole of Spotify.

Since then, Jo has helped launched ‘Znaptag’, the UK’s leading in-image advertising specialists and now consults for The Lighthouse Company as a Relationship Director, to fuel their headhunting and coach both their clients and talent.

Maxine Altman
Executive Coach

Maxine coaches senior level executives and talented high flyers using intuition and tenacity to effect personal growth. A qualified NLP trainer, she regards self awareness as the key to professional success, and helps her clients to model excellence and challenge any obstacles to achieving fulfilment.

With a successful sales management career prior to becoming a coach and an MA in Counselling and Psychotherapy, Maxine's work expresses the spirit of self-fulfilment. Using focused approaches to identify underlying patterns, her clients learn to see themselves and others more clearly, become dynamic and consistently effective leaders and create a culture of motivation without prejudice.


Nic has a Diploma in Nutritional Therapy from the College of Naturopathic Medicine (CNM) in London and is also a member of BANT (British Association of Applied Nutrition and Nutritional Therapy). So, put simply, she really knows her stuff.

Nic's interest in health started back in 1997 whilst busy forging a career in media – and has not stopped since. This is one of the best things about Nic: whilst she heartily believes in the power of good nutrition (and will help you realise its power in your own life), she also completely understands just what we all come up against everyday in our busy lives – because hers is exactly the same.

Nic believes in balance. She will help you resolve any specific dietary issues that you have but will also help you create a bespoke plan which will consider your specific needs and lifestyle and get just what you need out of your diet to fuel your daily life and help you feel consistently great. Nic writes regularly for Women's Fitness magazine, and has contributed to two of its bookazines, as well as writing for other publications and sites. Like we said, she really knows her stuff.

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